White City Area Guide

White City: Location & overview

White City is a Zone 2 district in West London situated within the London Borough of Hammersmith & Fulham. Over the past decade, this vibrant area has transformed from a former industrial and broadcasting hub into a large-scale regeneration success story.

Coordinated redevelopment & academic growth

White City has undergone coordinated redevelopment boosted by reputed developers, retail investments and academic expansion. Key structural changes include the delivery of thousands of new residential units, expansion of commercial spaces, growth of the Imperial College London White City campus and significant upgrades of public transportation.

A broad & stable tenant base

Its central location is one of the leading reasons White City attracts a broad and stable tenant base, year-round. Professionals working in Central London, employees within the life sciences and tech sectors, academic staff and postgrad students and corporate relocations are some of the leading profiles that comprise the tenant pool in White City.

Thriving retail amenities

Retail therapy is thriving, as Westfield London, one of Europe’s largest urban shopping centres, serves as the district's economic anchor. Another option is Shepherd’s Bush Market, which houses independent retailers and local options.

Expansive parkland & green spaces

Residents in White City are a stone’s throw away from Wormwood Scrubs, home to over 200 acres of parkland and complete with sports pitches and walking routes. Hammersmith Park and smaller neighbourhood parks are additional outdoor space options.

Effortless connectivity & transport links

Connectivity is effortless as commuters in White City can have access to the Central Line (White City & Shepherd’s Bush stations), Circle Line and Hammersmith & City Line (Wood Lane) and London Overground (Shepherd’s Bush). The Central Line is perfect for direct connections to Oxford Circus, Tottenham Court Road and Liverpool Street. Paddington Station is accessible via interchange.